Dubai synergy at the ICCA Congress in Hyderabad, India
The DCB team attended the 49th ICCA Congress in Hyderabad, India in late October. The congress provides strong education opportunities within the congress industry, and allowed DCB the ability to network with industry leaders from around the world.
While at the congress, DCB sponsored Dubai branded notebooks and pens for all 800 delegates, and participated in a business exchange which resulted in seven new leads for Dubai.
As part of the congress CSR initiative, DCB took part in a charity activity which provided funds to the Nireekshana Acet Out-Patient Clinic, providing enough medicine for 1000 people for 7 months.
“As a convention bureau in one of the most popular meetings destination in the world, we find the annual ICCA congress to be of great value as we share best practices and new ideas with the rest of the team. For the first time this year, DCB incorporated a CSR initiative into their itinerary, something we’re increasingly focusing on.” said Jerad Bachar, Director of Dubai Convention Bureau.
