VISITING DUBAI

Capitalising on its central location between east and west, Dubai has expanded rapidly over the past decades with its economy now based around trade, manufacturing and tourism. Liberal regulatory conditions, free zones such as Dubai Media City, Dubai Internet City and Dubai International Financial Centre plus excellent transport links have made the emirate the natural location for regional head offices for multinational companies as well as local enterprises.

But the ‘Merchants’ City’ is about far more than business. Safe, tolerant and cosmopolitan, Dubai is an extraordinary leisure destination. It offers a wealth of amenities, from pristine beaches and world-class hotels to upscale golf courses and first-class restaurants.

‘The City of Gold’ provides a broad spectrum of shopping experiences. Renowned for its ultra-modern shopping malls selling the latest designer labels, it also boasts myriad souqs (traditional marketplaces) selling everything from gold to spices.

Dubai presents a kaleidoscope of past and present. Wind towers sit beside glittering skyscrapers, desert dunes roll into green golf courses whilst luxury yachts sail the wind alongside traditional dhows. Against a backdrop of a carefully preserved heritage, Dubai is building a visionary future. The world’s tallest tower, Burj Khalifa, has been completed, The Palm is a trio of man-made projects, and the first since the Great Wall of China to be visible from space.

It’s Dubai, where dreams become reality.

Dynamic, progressive, advanced, Dubai attracts millions of visitors every year. Both a tax-free haven and a holiday resort, it appeals to both the business professional and the pleasure seeker.